What Can Commercial Landscaping Do For Your Company Brand?
Posted by San Diego Landscaper on Wednesday, 7 September , 2022
Business landscaping is about much more than just putting in some plants and walkways. Your outdoor spaces are the first impression visitors to your business receive, so it pays to make a statement. In fact, outdoor spaces can help you attract customers to your doors and build brand awareness among your clientele.
How Can Landscaping Build Brand Awareness?
Some companies have known this secret for years: branding is about more than a name. In fact, everything a company says or does can be critical to building awareness among potential customers and loyalty among existing customers.
Realizing that brand awareness is about more than just the company name is a key moment for any organization. At that point, business owners start to realize that the look of their offices or stores, the social media posts they make, and every other type of interaction with the public is either building up or tearing down their company’s reputation. This is true even for landscaping around a building.
When customers arrive at your place of business, do they find welcoming and relaxing scenes and spaces? There are a few essential items to consider as you assess your business’s outdoor areas:
Walkways are critical pieces of your commercial landscape, although they are often overlooked in making landscaping plans. Walkways should be convenient, clear, and hazard-free, with proper handrails and other necessary features to keep your customers safe at all times. This sends a message that you are serious about avoiding accidents.
Beautiful flowers, trees, shrubs, and grasses welcome customers and send a message that you are concerned about making a good impression. Environmentally-friendly plants, such as drought-tolerant species, further inform visitors that you care about the health of our planet and are doing your part to conserve our precious resources.
Good lighting can change the entire mood of your business’s approach as well as provide safety and security to visitors. Incorporating strong lighting that discourages theft or vandalism also helps you cut costs and perhaps even save on insurance.
Additional features such as fire tables, waterfalls, and ponds add interest to your outdoor areas and invite visitors to relax and enjoy your landscape. A business that adds these types of features is much more likely to be remembered by clients than one that is bare and uninteresting. The sounds of trickling water can be soothing, and a fire feature can act as additional heating for chilly afternoons or evenings. Adding a water or fire feature can also help you integrate a theme into your landscape that will appeal visually to those who come to your business.
MSE Landscape Professionals are here to help you build your company brand with beautiful outdoor spaces. No matter what type of company you have, our landscape designers can work with you to develop and maintain lush, relaxing outdoor spaces that get the attention of your customers and increase brand awareness. Call us today to get started creating functional and appealing outdoor areas your customers will love!
Juniper Landscape Company is a provider of professional landscaping services in San Diego, we strive to make San Diego a beautiful place by doing business with integrity and creativity.
Juniper Landscape Company is great. I have used them for landscape design, and they have transformed my yard into a garden retreat. Now they keep it up every week, and it looks gorgeous. They are the best San Diego landscapers! I would highly recommend Juniper Landscape Company if you are looking to landscape your... Read More
- Gita Morena
Our commercial property is located at 5150-5250 Murphy Canyon Road (the corner of Clairemont Mesa Blvd and Murphy Canyon Road).
Please be advised that we have maintained a landscaping contract with Joe Cryns for 16 years. Also, he was the landscaper for our property before the Chou’s purchased it. We have found Joe and his... Read More
- Judy Westphal - Property Manager
I must say that Juniper Landscape Company exceeded my expectations, completing the job in a timely fashion and for a fair price which we negotiated ahead of time, and which did not change even though there were difficulties with the terrain around my home in Stonebridge Estates (Scripps Ranch). Juniper Landscape Company was on-time,... Read More
- Gregory Berkoff
Thanks to the entire team at Juniper Landscape Company for a Great Job!!! It was a pleasure working with everyone…and Gabe did a great job leading the activities on-site. We were very satisfied with how the whole project progressed. The service was great...and we love the finished product! We wish everything could have gone... Read More
- Laura & Jim Garegnani
I had my front and back yards fully redone and wanted them ready for a party at my house. They worked long days and sent big crews to make sure they finished in time. The results were spectacular, and I highly recommend Juniper Landscape Company!!!... Read More
- Roberta Ganz
Jesse and Gabe did a fantastic job in the design and installation of our new backyard! They completed the job on budget and on time. Would highly recommend them to all!!... Read More
- Brad Bertrand
I have a side strip of yard which is on the street. The original landscaping was VERY high maintenance and not attractive. I was always out there cleaning up the leaf litter or be fined by the HOA. I hired Juniper Landscape Company. They came out and actually listened to what I wanted. They... Read More
- Laurie McHugh
Juniper Landscape Company has been fantastic. Before them, we ran through three or four other lawn and landscape maintenance companies who did spotty and sometimes outright poor work, were not always reliable and who ended up creating problems for us in a variety of ways. That experience led us to subscribe to Angie's List... Read More
- Letz Design Landscape
Jesse & Gabe,
I want to extend my thanks to you and your crew for participating in the Yard Crashers project the past few days. I know we are all exhausted due to the demands of filming and the logistics of the project with so many people involved.
One of the positive elements I found in... Read More